89% of Canadians Believe the Screening Age Should be Lower than 50

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New Data by Breast Cancer Canada Reveals 89% of Canadians Believe the Screening Age Should be Lower than 50 Years Old

TORONTO, September 28, 2023   Today, Breast Cancer Canada (BCC), a national charity dedicated to saving lives through breast cancer research, released new data that highlights Canadian perspectives on breast cancer screening and the need for diverse, lived experiences in research. 

The survey, conducted among members of the Angus Reid Forum, found that there is a significant national demand for earlier routine breast cancer screening. Also identified is a need for more race-based data and a willingness among Canadians to share their experiences to improve patient outcomes. 

Key Findings

  • Lowering the age for routine breast cancer screening 89 per cent of Canadians believe routine breast cancer screening should begin before the age of 50.
  • Gathering Race-Based Data – Canada does not routinely track race-based data around breast cancer screening rates, however studies in the U.S. have found black people have clear, poorer outcomes when it comes to breast cancer, especially young black women. BCC’s study found that 79 per cent of Canadians believe that Canada should prioritize gathering race-based data on cancer screening rates to address a lack of information on racial disparities. 
  • Canadians’ Desire to Help Future Patients – Four-in-five Canadians (80 per cent) wish their experiences with health challenges could inform research on improving health outcomes for others.

 

The Patient Impact of Earlier Routine Screening

Parminder Punia of Brampton has heard the words “you have breast cancer,” and knows what it’s like to have her life changed forever. In August 2021, at the age of 46, Parminder felt a lump in her right breast. After weeks of exploration and tests, she was diagnosed with breast cancer. 

If routine screening was accessible to Parminder beginning at age 40, her breast cancer could have been caught earlier, before the disease had the opportunity to advance. Parminder is passionate about advocating for better breast cancer screening for women in Canada, especially those with a family history of the disease, like her daughter. 

“Unfortunately my cancer was more developed and had spread to my lymph nodes. It was a diagnosis that I never expected. It turned my world upside down,’ said Parminder Punia. ‘I can’t stress the importance of routine mammograms enough. Screening detects breast cancer in its very early stages, ahead of a lump or any other symptoms present.” 

Parminder Punia with her daugher, Anjali. 

1 in 8 women will be diagnosed with breast cancer in their lifetime. Treatments for breast cancer are more effective and are better tolerated when started early.

PROgress Tracker Breast Cancer Registry

Amidst this new report highlighting the need for more patient data, BCC announced the launch of PROgress Tracker Breast Cancer Registry (PROgress Tracker), a national, first-of-its-kind knowledge registry that will collect experiences over the next 10 years from people with breast cancer. The intention is to use the data to inform policy and future breast cancer management.  BCC is now accepting participants who have or have had any stage of breast cancer, at any time during their journey, to register in PROgress Tracker and share their experiences by completing surveys that will provide missing data needed to advance progress in breast cancer management.

PROgress Tracker empowers people with breast cancer to self-report diagnosis, treatment and long-term impacts. This information is segmented based on their breast cancer type, age, ethnicity and geographic location. By tracking those diagnosed with breast cancer before the standard screening age, the data will show the complexity of treatment and long-term effects as a result of later diagnosis. Researchers can then use this data to identify gaps with the goal of improving breast cancer care. 

“Canadians are asking for more breast cancer data, and there is a clear need to address the lack of information available. Through a patient-centered approach, PROgress Tracker will guide the development of new interventions that will directly impact breast cancer care, whether it is starting routine mammograms at an earlier age or potentially shortening the number of radiation treatments in one’s journey,” said Kimberly Carson, Breast Cancer Canada CEO. “Through our mission to Know More, Breast Cancer Canada is proud to introduce Canada’s largest cancer PROs research initiative, and we are excited to have Canadians participate from any postal code.”

PROgress Tracker aims to uncover the breast cancer experience directly from the best source – the patient. Nationally and locally, PROgress Tracker can alert researchers and cancer programs to lived-experienced insights in an accessible way. Groups such as researchers, oncologists, cancer programs and corporations will be able to request anonymous data from the registry for analysis of clinical symptoms and side effects over time. This registry will be active for 20 years and data will live in perpetuity with real-time analysis and updates to advance timely research and care.

Dr. Omar Khan, a Medical Oncologist specializing in breast cancer at the Tom Baker Cancer Centre in Calgary, Alberta, is one of the principal investigators of PROgress Tracker. His research focuses on using Artificial Intelligence (AI) to improve outcomes for patients with cancer, and he has helped develop the PROgress Tracker registry to help elevate the patient voice.

“To truly understand how to drive change in health systems to improve the lives of patients, we must also listen to their voices,” stated Dr. Khan. “Having a robust data registry allowing us to follow the lived experiences of patients throughout all aspects of their breast cancer journey, and combining this with evolving technologies and AI is key to unlocking the full potential of precision medicine. Thanks to Breast Cancer Canada’s leadership, we will be able to better put our patients first when exploring new ways of collecting and analyzing data.”

To learn more and participate in PROgress Tracker, please visit progresstracker.ca.

These are the findings of a survey conducted by Breast Cancer Canada from August 4th to August 8th, 2023 among a representative sample of 1,510 online Canadians who are members of the Angus Reid Forum. The survey was conducted in English and French. For comparison purposes only, a probability sample of this size would carry a margin of error of +/-2.5 percentage points, 19 times out of 20.

ABOUT BREAST CANCER CANADA
Breast Cancer Canada is a national charity dedicated to saving lives through breast cancer research. With a focus on precision oncology (personalized care), it is the only national breast cancer organization in Canada that has a clear mandate to raise money for research. The organization receives no government funding, meaning all research is funded through the generosity of donors. For more information visit, breastcancerprogress.ca

ABOUT ANGUS REID
Angus Reid Group is Canada’s most well-known and respected name in opinion polling and market research data. Offering a variety of research solutions to businesses, brands, governments, not-for-profit organizations, and more, the Angus Reid Group team connects technologies and people to derive powerful insights that inform your decisions.

MEDIA CONTACT
Lindsay Silverberg
Senior Account Manager
lindsay@talkshopmedia.com 

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1 in 8 Canadian women
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Donating securities is becoming more popular, and supports Breast Cancer Canada just like cash donations. Gifts of publicly traded securities (stocks, bonds, mutual funds) are an easy, tax-effective way to make a contribution towards life-saving research that helps with early detection, better treatments, and ultimately  Securities can be of any size and given immediately, or you can bequeath them to Breast Cancer Canada in your will. Just like a cash donation, you’ll get a donation tax credit for your gift of securities.

Today, most securities are held electronically and are easily transferred from your brokerage account to our BCC brokerage account. Your Financial Advisor can make all the arrangements.

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Bravery is beautiful. That’s why we encourage you to make a donation in honour of a loved one’s own experience with breast cancer. With your donation, we’ll send a email to acknowledge the dedication to the individual or family.

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Fact: thousands of companies will match donations made by employees.

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Support life-saving breast cancer research every month of the year.

 

When you make a monthly contribution to Breast Cancer Canada, you provide stable funding for year-round campaigning and allow us to continue to support research projects across Canada.

 

To join, simply pre-authorize a monthly deduction from your credit card.

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Over the last 30 years, many generous donors have left a legacy to Breast Cancer Canada in efforts to advance breast cancer research.

No matter what the form of your gift, you will be remembered by your legacy which will live on through each of the lives you touch with your gift.

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Leave a legacy. Plan for a future gift.

  • Leave a gift in your will
  • Donating a life insurance policy
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Support Breast Cancer Canada with a future gift to create a better future for breast cancer patients. Your gift helps to save lives through early detection and improve outcomes with better treatments.

or more information, please contact: hello@breastcancerprogress.ca


LEAVE A GIFT IN YOUR WILL

This is often called a bequest. It’s the simplest way to make a legacy gift. A gift in your will has no effect on your current income and your estate receives a charitable donation tax receipt. Here’s a sample of simple bequest wording : “To pay the sum of $_________ OR _______% of the residue of my estate to Breast Cancer Canada.”


DONATING A LIFE INSURANCE POLICY

Life insurance is a way to provide financial security for your family. If the needs of your family are already taken care of, a life insurance policy is a smart way to donate to charity including tax savings for your estate. Speak to your financial advisors for your personalized advice and learn how a gift of life insurance can work for you. Here’s the top-line on ways of leaving gifts of life insurance:


Bequeath your policy to Breast Cancer Canada for the future:

  • Name Breast Cancer Canada as the beneficiary of your policy. BCC will receive your insurance proceeds tax-free. Your estate will receive a donation receipt.


Transfer ownership of a paid-up policy to Breast Cancer Canada now:

  • Want to gift us your existing, paid-up policy right now? Make Breast Cancer Canada the beneficiary and owner of your policy. You will receive a donation receipt for the fair market value of the policy. BCC may redeem the policy now, or hold it and receive the face value in the future – however your gift can be put to best use.


Transfer ownership of a policy on which premiums are still owing to BCC now:

  • Premiums still owing? You can still opt to transfer your policy ownership to BCC. You’ll receive a donation receipt for the policy’s fair market value. Want to make it an ongoing gift? Transfer the ownership to BCC, and still continue to pay the premiums owing. You’ll receive donation receipts for those payments too.


DONATE A TFSA, RRSP, RRIF

Register a significant difference in the lives of those affected by breast cancer. Donate the proceeds of a registered account: Tax-free savings account (TFSA); Registered retirement savings plan (RRSP); Registered retirement income fund (RRIF). It’s a smart way to make a major contribution. Without reducing your current assets. Without subjecting the funds to probate fees. While reducing taxes on your estate through a donation receipt.

Making a gift like this is easy. Designate Breast Cancer Canada as the beneficiary of your registered account.  You benefit from the full use of your account(s) during your lifetime. We receive any remaining funds after your passing.

For more information, contact: hello@breastcancerprogress.ca

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Corporate Donor

Support life-saving breast cancer research. A corporate donation is a simple and efficient way to demonstrate your corporate support.

To make a one-time or reoccurring corporate donation online, please click here.

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How to Sponsor

Thinking about becoming a corporate partner of Breast Cancer Canada? Amazing. work with all types of organizations. We’ll help you deliver results which are measurable. National or local.

A partnership with Breast Cancer Canada is a win-win. It improves employee engagement, boosts morale, fosters a tighter culture. It raises your organization’s profile and demonstrates your support for breast cancer research. To customers. To employees. To suppliers. Most of all – it makes a positive impact for those affected directly by breast cancer.

We’ll raise money for life-saving breast cancer research, together.

Let’s talk about building your program!

Contact Dawn Hamilton today to get started.
Email: hello@breastcancerprogress.ca
Phone: 1-800-567-8767 

To make an online corporate donation, please click here.

How to

Support an Event

Make a contribution to a fundraiser being held in support of Breast Cancer Canada. You can search for the organization or person you wish to support; or click on the event name to make a general donation to the Raise More initiative of your choice.

How to

Sponsor

Thinking about becoming a corporate partner of Breast Cancer Canada? Amazing. We work with all types of organizations. We’ll help you deliver results which are measurable. National or local.

A partnership with Breast Cancer Canada is a win-win. It improves employee engagement, boosts morale, fosters a tighter culture. It raises your organization’s profile and demonstrates your support for breast cancer research. To customers. To employees. To suppliers. Most of all – it makes a positive impact for those affected directly by breast cancer.

We’ll raise money for life-saving breast cancer research, together.

Let’s talk about building your program!

Contact Charlene Politano today to get started.
Email: cpolitano@breastcancerprogress.ca
Phone: 1-800-567-8767 or 416-352-8567

To make an online corporate donation, please click here.

If you would like to explore other ways to give, we invite you to learn more.

How to

Fundraise

Join the Raise More Challenge

The more money we raise, the sooner we can end breast cancer. The more time researchers have in the lab. The more technology they can use. The more support we can get. Advancements in early detection and personalized treatment are in reach, and with your help to raise funds, we can find a cure sooner.

There are many ways to fundraise – whether you want to create a competition or tournament, fundraise with your team, challenge your colleagues, host a pink party, have a bake sale or cook-off, the idea is to raise more for breast cancer research.

Breast Cancer Canada will empower you with all the tools you need for a successful fundraiser, and if you need more information, contact Dawn Hamilton at: dhamilton@breastcancerprogress.ca  

How to

Volunteer

Volunteers are Breast Cancer Canada’s most important resource, and the backbone of our organization. From helping build our PROgress research to helping breast cancer patients, to supporting events, special fundraising projects and administrative tasks, our volunteers are dedicated to making a positive, life-changing impact.

We ensure our volunteers have the best possible experience and apply the Canadian Code for Volunteer Involvement.

You can help us end breast cancer by:

  • Volunteering with one of our fundraising campaigns. Or a BCC signature event
  • Helping with local community events where you live
  • Joining our PROgress research at a local hub
  • Assisting us with virtual office tasks

Learn more about our volunteer driven Regional Hubs.

Regional Hubs are an integral part of Breast Canada Canada. We connect communities and those committed to our mission to make the goal local. Together, we can save lives through advancing breast cancer research, coast to coast.

Connect to learn more about what is happening in your area: volunteer@breastcancerprogress.ca